Shopper Facts
On average shoppers:
- Visit 3+ times a month
- Stay 1 hour and 22 minutes
- Enter 2.4 stores
- Make a purchase in 1.1 stores
 Spending:
- Spenders average $99.44 per visit
- Shoppers with household incomes
- $75,000+ average $136.20 per visit
Females:
- Account for 61% of customer traffic
- Stay 86 minutes at the mall per visit
- 69% hold a job and 58% are in a white collar position
- Working females account for the largest share of total sales - 43%
- Spend $78.10 per visit
Males:
- Account for 39% of customer traffic
- Visit more frequently than females; in a 3 month period 9.7 times vs. 9.3 times
- Stay 75 minutes at the mall per visit
- Spend $70.10 per visit
Teens:
- 70% visit malls monthly
- 14 to 17 year olds make 50 yearly visits to malls - 24% more often than other shoppers
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